You’re a kick ass creative. You bust your butt to produce the best creative ideas for your clients. There’s a team around you that understand what’s required...

Do you ever get that feeling that no matter how hard you try or work at something, you just feel like sometimes, you don’t know what you are doing? Creatives...

During these last few weeks, I’ve had the opportunity to take advantage of an annual subscription of Masterclass, the online learning portal that has amazing...

If there is one thing that the pandemic has reminded me, it is that we are all human. I don’t mean it in the sense that we are all mortal and any of us could...

When celebrating your success, make it about the project as a whole, make it tongue in cheek, make it interesting....

One percent. Doesn’t seem that much, does it? And, in truth, it really isn’t that much when looked at on its own. If you send out 100 client emails per week,...

Do you really want your project to receive reviews like this? Do you want to be part of the Google search that brought up this result:

Now, life can be a struggle. Especially when you are a freelance creative. Most of us didn’t realize how hard it was going to be....

This was the time of Rock and Roll, Punk Rock and heavy metal. Music based on sexualized lingua, debauchery and the excesses of life

I don’t love my job as a voice over just because of the financial success it brings me and the freedom it provides to be my own boss.

One of the hardest parts of starting a creative business is marketing. We all think that we will get to do creative things all day.

The internet has changed the world forever. Many people in our creative industry yearn for the good old days.

Creating a promotional video is all about telling a story. Whether it's a corporate video or a TV commercial you need to get the desired message across to yo...

Have you ever been in a situation where you second guess yourself, but you know deep down, your initial inclination was correct?

Some people forget about what we are supposed to do in the creative advertising industry. With the day to day hustle and bustle that goes on

When did we stop relying on our own belief systems and doing what we think is right? Now, I am not saying that we don’t need some motivation

Client Trust. When you are a Freelancer it is one of the most important (and most difficult) things to nurture with new clients. Now, if you’re an honest per...

Funny really. For those of us who speak any version of English, it might seem strange that a variation of an accent can have a huge impact on how people rece...

I was surprised at a recent interaction that I had with a fellow voice actor. They asked me why I loved the craft so much. My answer was that I love providin...

All businesses should be doing everything they can to try and increase their client base and continue interaction with current clients. This is true for ever...