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The TikTok Voice over challenge......
Are you loving the TikTok voice over challenge? I am. There’s been some amazing reads so far. Seeing talented people put their individual...

Craig Williams
2 min read


Why is success so darn hard!
Building a voice over business is hard. Don’t kid yourself that your performances and skills will lead you down a path ladened with gold....

Craig Williams
2 min read


What makes you stand out?
What do you think makes you stand out? We work in such a subjective industry. Whether it is for an agent or a P2P, we spend a...

Craig Williams
3 min read


Let it go, Let it go.....
What’s stopping you from really letting go? This is a really tough question to answer for many people. Believe me, I was the same. Many...

Craig Williams
3 min read


Suck it up Buttercup!
The business of voice over is hard. Like many other creative endeavors, you are a Freelancer in the open market. There can be thousands...

Craig Williams
3 min read


Dream maps are the new best thing!
How does the word “goals” make you feel? When I was growing up it meant kicking a ball into the back of the net and performing an...

Craig Williams
5 min read


99 percent of all statistics only tell 49 percent of the story
Recently, a certain well-known Pay 2 Play website made some changes to their dashboard that now allows you to see your statistics for...

Craig Williams
2 min read


Are you a social media narcissist?
It seems a little contradictory that I promote my blog on Social Media. As of 4 weeks ago, I decided to remove all social media from my...

Craig Williams
3 min read


Big Bird was right! Numbers are important.
What can you do, I mean things you can actually act on, that can improve your voice over career? Many people think that is a tough...

Craig Williams
5 min read


We are not worthy...or are we???
Life can be a bit of a pain in the ass. Trying to build a successful business as a voiceover is like hemorrhoids! It’s a constant...

Craig Williams
4 min read


Trying to be someone else?
OK, let’s talk about the elephant in the room. It’s all well and good spending all of our time talking about the business side of voice...

Craig Williams
6 min read


Let's do it in reverse!
OK. Now that the 4th of July weekend is out of the way, I have no excuses to not write a better blog. The pressure is palpable! I got a...

Craig Williams
4 min read


The business of business Part 1
What the hell has business knowledge got to with Voice Over? Why do I need to be on the first page of Google? I’m an actor, somebody else...

Craig Williams
6 min read


Ooooh, must buy shiny things!
Q. Which mic should I buy? A. Treat your room properly first Q. Yeah, I know, but which mic should I buy. They’re cool and shiny and will...

Craig Williams
5 min read


Do it your way!
So, let’s pick up from where I left off (if you didn’t read my first blog in this series then I am offended. You have truly hurt my...

Craig Williams
5 min read


An old fashioned roadmap (with the creases and all!)
I decided to change my blog up a little and create a series on how I have got to where I am in voiceover so far. It will be a candid look...

Craig Williams
3 min read


Can you hear me?
You’re a kick ass creative. You bust your butt to produce the best creative ideas for your clients. There’s a team around you that...

Craig Williams
2 min read


Humbled and blessed!
When celebrating your success, make it about the project as a whole, make it tongue in cheek, make it interesting....

Craig Williams
2 min read


Make a difference
I don’t love my job as a voice over just because of the financial success it brings me and the freedom it provides to be my own boss.

Craig Williams
2 min read


5 steps to create a great brand story.
Some people forget about what we are supposed to do in the creative advertising industry. With the day to day hustle and bustle that goes on

Craig Williams
2 min read
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